EON MILESTONES
1984 - 1995
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EON was incorporated in 16 May 1984 to manage the sales distribution and servicing of PROTON cars in Malaysia.
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The introduction of Proton Saga marked a significant milestone as the first car produced by PROTON and distributed by EON, symbolising Malaysia's industrialisation
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The team was involved in circuit racing but mainly focused on rallying, which is ideal for showcasing the performance and durability of PROTON cars.
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EON participated in the National Day Parade in Johor Bahru to enhance and strengthen the company's presence in the southern region.
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PROTON's venture into the global market presents an ideal platform to demonstrate the resilience and excellence of the Malaysian brand.
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A new logo to coincide with EON’s listing on Bursa Malaysia.
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EON went public in Bursa Malaysia, aiming to attract investments for expansion and development.
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EON went public in Bursa Malaysia, aiming to attract investments for expansion and development.
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EON's former subsidiary specialised in crafting and customising vehicles, with a focus on producing special editions of PROTON cars.
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1996 - 2006
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The expedition to drop a Proton Wira 1.5 at the North Pole was successfully executed by a team of 16 skydivers, 3 support crew and 4 journalists from TV3.
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This event was to commemorate the sale of the 1,000,000th units of
PROTON cars since its establishment.
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Sahabat EON is part of our effort to strengthen customer service and create an effective loyalty program to our buyers especially for Proton car owners.
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EON introduced new brands for sale as part of its diversification efforts in the market.
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Euromobil has played a key role in promoting the Audi brand and expanding its presence in Malaysia. The partnership has allowed Malaysian consumers to access a range of Audi models and benefit from the brand's reputation for luxury and performance.
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The accord also allows EON to sell non-PROTON brands
under separate entities and on separate premises.
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2007 - 2016
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Proton Edar acquired EON's PROTON business in
an internal reorganisation
exercise to achieve greater
operational efficiency.
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As part of an internal reorganisation exercise, the purpose of the internal reorganisation is to achieve greater operational efficiency and will lead to the enhancement of the group’s future earnings.
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2017 - Present
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EON's refreshed logo sports a more modern font and a stylised red “E” that sits within a blue diamond. It represents a forward movement motion which is where the company is heading with its strategies.
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EON announced the taking over of 9 PROTON dealership, signifying the return to the company's long history with the national car maker.
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Leveraging myTukar’s technology-enabled platform to provide EON’s customers with instant and transparent valuations for trade-in vehicles along with enhanced customer experience as a one-stop centre.
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This new website is more user-friendly and easily accessible for our current and prospective customers to make informed decisions when purchasing their vehicle.
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The collaboration with Petromin is the opportunity to tap into the Saudi automotive giant’s wealth of experience and know-how whilst capturing part of the large and growing automotive aftersales market in Malaysia.
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This MOU strengthens the two companies’ alliance and further catalyses the growth of Malaysian drone industry.
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EON’s combined effort with PRO-NET marks the commitment to penetrate the vibrant EV market in
Malaysia.
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Combining EON's experience with Carro Genie’s valuable insights in navigating and innovating in a new technological landscape in the automotive distribution ecosystem, this collaboration unlocks valuable cross-selling opportunities for EON and DRB-Hicom.
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EON introduces a multi-brand online financing platform dedicated to making your automobile purchase experience smoother, faster, and more rewarding than ever before.